DIGITAL MARKETING
Digital marketing is the promotion and marketing of goods and services to consumers through digital channels and electronic technologies. These digital channels can include the internet, mobile devices, social media platforms, webinars, search engines, online customer communities and other digital platforms.
SEO
SEO stands for “search engine optimization.” In simple terms, SEO means the process of improving your website to increase its visibility in Google, Microsoft Bing, and other search engines whenever people search for:
- Products you sell
- Services you provide
- Information on topics in which you have deep expertise and/or experience.
The better visibility your pages have in search results, the more likely you are to be found and clicked on. Ultimately, the goal of search engine optimization is to help attract website visitors who will become customers, clients or an audience that keeps coming back.
KEYWORD RESEARCH & STRATEGY
Oceanx is an SEO agency that understands your niche and can boost your ranking for specific search terms. Your dedicated SEO specialist will review the keywords your website is currently ranking for, take your keyword wishlist and conduct additional keyword research to build a list that makes the most sense for your website and the competitive landscape.
LINK BUILDING
Backlinks are a huge component of ranking higher in search results, but not just any link that’s why you should partner with a search engine optimization company like us that has a dedicated link building team and has connections with many high-quality and relevant websites. Like Amazon, Shopify and other popular E-commerce portals
TECHNICAL SEO
Rankings can improve with optimizations on your website’s back-end, such as improving page speed. By fixing these errors, it makes it easier on search engines when they crawl your website. And when you make search engines happy your rankings can make you even happier!
LOCAL SEO
Statistics show that 64 percent of customers search for local businesses online. Improve your company’s local SEO rankings with google business profile or google my business (GMB) optimization and attract high-intent customers. We optimize your GMB profile and manage your online reputation to grow your local following.
ON-PAGE SEO
Enhance your online visibility and earn high-quality traffic. At thrive, we ensure our SEO services are aligned with search engines’ best practices to boost your website’s trustworthiness. Our SEO experts publish unique, value-rich content, optimize your headlines and HTML tags and utilize high-resolution images.
OFF PAGE SEO
Off-page optimization is crucial in establishing brand credibility and increasing online exposure. Partner with our SEO company and let us help you demonstrate your industry expertise. We leverage social media marketing, link building and influencer marketing to generate qualified links and positive ratings.
SOCIAL MEDIA MARKETING
Social media channels have become a major source of news and information in today’s internet-driven world. But that’s not all. Social media presence is also a vital factor in search rankings and digital marketing.
Statistics show that the global population of social media users has risen to 4.57 billion, with 346 million.
WHAT IS SOCIAL MEDIA MARKETING?
Social media marketing is an online marketing method that utilizes different social media platforms, such as Facebook, Meta, Twitter, Instagram, LinkedIn and Pinterest, to establish brand recognition, capture customer’s attention and connect brands with a broader, more diverse audience segment. Social media marketing for small businesses and enterprises is a powerful way to reach your prospects right where they spend their time online and bolster your brand engagement.
A dynamic, data-driven social media marketing plan can bring remarkable results to your company and turn customers into brand advocates. More importantly, an innovative social media marketing strategy positively influences your search engine optimization (SEO) and digital marketing efforts, creating more lead and revenue streams for your business.
PPC (PAY PER CLICK)
PPC or pay-per-click is a type of internet marketing which involves advertisers paying a fee each time one of their ads is clicked. Simply, you only pay for advertising if your ad is actually clicked on. It’s essentially a method of ‘buying’ visits to your site, in addition to driving website visits organically.
One of the most popular forms of PPC is search engine advertising, which allows advertisers to pay for ad placement in a search engine’s sponsored links. This works when someone searches for a keyword related to their business offering. For example, if we bid on the keyword ‘Google Shopping Management’ our ad might show up at the top of the google results page.
One of the most popular forms of PPC is search engine advertising, which allows advertisers to pay for ad placement in a search engine’s sponsored links. This works when someone searches for a keyword related to their business offering. For example, if we bid on the keyword ‘Google Shopping Management’ our ad might show up at the top of the Google results page.
Google shopping, what we do best, is an example of how PPC advertising can be used to boost both visibility and profitability.
Google ads is the single most popular PPC advertising system in the world. The google ads platform enables businesses to create ads that appear on Google’s search engine and other google properties.
Every time a search is initiated, google digs into the pool of ads and chooses a set of winners to appear on that search engine results page
EVENT MARKETING
"Event Marketing" is a pretty broad term. So, what is event marketing? It can have different meanings, but by and large, event marketing can mean one of two things. Marketing tactics used to promote events or the strategic use of events as a marketing tactic to promote an organization, mission, etc. In either scenario, whether promoting your events or leveraging events within your marketing strategy, events are powerful.
Types Of Event Marketing
If the event marketing you do involves planning a calendar of events that will support your marketing plan, then your strategy and planning process will be more complicated and nuanced. For others, it’s a promotional plan for a specific event that can be broken down into a more manageable plan.
- Email Marketing
- Event-Based strategy
- Event Website
- Advertising
- Social Media Marketing
- Search Engine Optimization
PROMOTIONS ,PROMOTIONS ,PROMOTIONS
Your event deserves to have a killer promotion plan. But it’s not always easy to know where to start. Your marketing plan should begin right when event planning begins. The two go hand in hand. After all, without a great promotion strategy, no one will know about your event.
So, how do you do it? We’ve created a basic event marketing plan template below to help you get started.
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